“[…] But the real revolution is that renting is becoming a way of life which is changing consumption and society. Car sharing, bike sharing, i.e. quick rentals of cars and bikes, but also dress sharing, i.e. the rental of clothes and handbags. There is toy sharing: children toys, small machines, lego, and puzzles. Even tools for the disabled, wheelchairs, orthopaedic supports, computers, and whatever you might need in the gym, sports or vacation. You don’t need to buy, you can just rent.”

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